adCREASIANs team worked on the #MoistureAttack campaign for LG LifeCare. belif combines apothecary herbal traditions and modern Korean skin science to provide the utmost care and efficacy for skin. We assisted the belif USA team plan for the sampling events in LA, Orange County and San Francisco.
The belif sampling truck along with our brand ambassadors hit the most popular and key spots, such as Hollywood Boulevard, Beverly Hills, Brand at Americana, South Coast Plaza, UC Irvine and more.
We offered free samples of belif ultra-hydrating Moisturizing Bomb and Aqua Bomb, and handed out travel size samples to those who took a photo in front of belif moisture attack truck and posted on Instagram with #MoistureAttack.
We also hosted a hip hop dance workshop near UC Irvine and gave the attendees free samples. UCI CADC dance team made a routine just for belif and filmed it with the belif truck in the background. Check out this cool dance video – click here .